Are you thinking of incorporating the Inbound Marketing methodology in your company? Perhaps one of the first questions you will have when deciding on this strategy is: «Do I go with an agency or hire personal on your own?» If you are in this dilemma, we present the...
For businesses, having a web page is no longer optional, and if it is not well designed and has the right elements, they are wasting a gigantic opportunity. In recent years the internet has given many people the opportunity to have complete businesses that with a good...
Nowadays, many companies are unaware of the potential of social networks and the scope they may have, including the use of professional blogs. As technology advances, the world changes, the needs of customers change and so must your company. We currently prefer quick,...
Inbound Marketing is a marketing strategy that includes the creation and distribution of relevant content, and that your audience can find valuable and helpful for their specific objectives. In other words, instead of selling a product, service or, in your case: a...
Selling through social networks is something that begins to become more of a basic business growth strategy, than in a luxury or a simple option. According to the Search Engine Journal, 93% of companies in the United States use social networks as part of their...
Surely you have heard or even used Email Marketing but not many know about this relatively new concept of Marketing Automation which basically consists of launching email campaigns, messages or responses that depend on the actions of the customers, here we already...
The issue of effective sales presentations is very complex, because the style of selling can vary greatly according to the personality of the seller. However, it is good to create good habits that help us to have better results: from the public image we project, to...
Many people consider Steve Jobs a genius, and in a way it was, but not necessarily in the way that people usually remember him. Steve Jobs understood better than anyone at the time the utility that could be exploited by technology. When people claim that Steve Jobs...
When you search your web page in google, is it thirteenth? Do you want to be in the first 3 places, that means, better position? Sometimes we invest too much time in the design of our website, in how we will publish it on networks or with what program we are going to...
The biggest goal of any educational institution is to increase enrollment, since it comes in hand with the positioning of the same, as well as its reputation. After all, what other sign of success can we see if it is not a well-numbered enrollment? For years,...