If you want or are implementing a digital strategy, analyze the competition! For most companies analyzing competition is very important especially to know what they are doing, this is a matter of strategy and especially because of how thin the markets are lately; no...
Last November the INCmty 2016 event took place in the city of (you guessed it) Monterrey, and as every year we could not miss, only that this time we were not only participants, we had been invited as speakers to give a workshop to bring the methodology of inbound...
Are you thinking of incorporating the Inbound Marketing methodology in your company? Perhaps one of the first questions you will have when deciding on this strategy is: «Do I go with an agency or hire personal on your own?» If you are in this dilemma, we present the...
Many people consider Steve Jobs a genius, and in a way it was, but not necessarily in the way that people usually remember him. Steve Jobs understood better than anyone at the time the utility that could be exploited by technology. When people claim that Steve Jobs...
A new paradigm for business websites Do not you find it strange that web pages are such an undervalued asset? I know companies that have paid up to half a million pesos for services related to their website while most SMEs see it as an unnecessary expense or something...
Have you ever wondered what a Web page is for? If you are an entrepreneur or business owner, you probably have noticed that more and more companies have a Web page, and that being present on the Internet is becoming in something indispensable, but it is very important...
Sometimes we usually ask ourselves what should my application contain? During the software development process, we must always be aware of the need we are trying to solve for users of this. However, in addition to this, our application must also satisfy certain needs...
