The main reason why new startups fail is because they create a product that nobody wants, according to an investigation by  CB Insights. The millionaire idea When we have an existing product or service, we tend to appreciate it because it makes life simpler and then...
Para las empresas es muy importante saber que lo que publiquemos en Facebook, y en otras Redes Sociales, sea de interés para nuestros clientes o prospectos. Es común pensar que, mientras más likes y comentarios tengan nuestras publicaciones, estamos creando contenido...
![The impact of social networks on SMEs [film Chef]](https://impactum.mx/wp-content/uploads/2023/07/The-impact-of-social-networks-on-SME-400x250.png)
How big is the impact of social networks on a SME? In order to answer this question, we will take as an example the film of "Chef", it is not my intention to make a review of the film what we are going to do is just take the relevant parts of the film that talk about...
With so many changes occurring nowadays it is necessary for companies to adapt constantly to these, in recent years there have been many radical changes in different industries and marketing and sales are no exception. There was a time when TV and radio were...
The way in which companies buy has changed a little, it is true that many of them have a lot of suppliers, but those who are in charge of making the decision of which supplier they choose, need relevant information to be able to know more about these and take a better...
If you are an entrepreneur and you are looking for sales strategies for SMEs, this publication is for you. It is clear that nowadays the technologies advance in an accelerated way, therefore we also have to do it and what better way to learn about sales generation...
Why focus more on using a web page focused on growth than using a traditional web page? Web pages are the core of our marketing on the Internet, our presence in the virtual universe, (leaving aside social networks) is the easiest way to find us in search engines...
¿Qué se está utilizando actualmente en Redes Sociales para negocios, y por qué? ¿Cómo los empresarios podemos aprovechar las tendencias para impulsar nuestro negocio? En la actualidad, tanto empresarios pequeños y medianos como grandes debemos tener en mente cuáles...
![Relevant information for your Digital Marketing [INFOGRAPHIC]](https://impactum.mx/wp-content/uploads/2023/07/relevant-information-for-your-digital-marketing-400x250.png)
It is important to emphasize that strategy is everything at the time of doing our marketing campaign in digital media. If you manage to do it well, you may surpass your own expectations. However, in order for your marketing to really work, you must constantly be...